Maya Chendke https://www.mayachendke.com/ Make Your Content Count Fri, 02 Sep 2022 10:03:15 +0000 en-CA hourly 1 https://wordpress.org/?v=6.4.3 Protected: Updating a Website and Branding That’s Sixty Years Young https://www.mayachendke.com/portfolio-posts/shrader-canada/?utm_source=rss&utm_medium=rss&utm_campaign=shrader-canada Wed, 24 Aug 2022 16:13:30 +0000 http://maya-chendke.local/?p=1510 There is no excerpt because this is a protected post.

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Building a Website and Social Media Presence for Discerning Professionals https://www.mayachendke.com/portfolio-posts/titan-chemicals/?utm_source=rss&utm_medium=rss&utm_campaign=titan-chemicals Tue, 12 Jul 2022 23:05:00 +0000 http://maya-chendke.local/?p=1609 The Gist Titan Chemicals is a brand owned by Shrader Canada Limited, a well-established Canadian chemical solutions company. Titan supports many companies with its range of OEM approved products, and its emphasis on quality makes it a leading choice among service professionals in a variety of industries (automotive, marine, heavy duty, snowmobile etc.). The Challenge […]

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Gourmet Food Blog – From Scratch! https://www.mayachendke.com/portfolio-posts/petrossian/?utm_source=rss&utm_medium=rss&utm_campaign=petrossian Thu, 16 Jul 2020 08:48:39 +0000 http://maya-chendke.local/?p=1475 The Gist The Petrossian name is synonymous with excellence. Since 1920, Petrossian has been world-renowned for its caviar and gourmet delicacies (including foie gras, chocolate, charcuterie, and smoked fish). The Challenge With a fantastic brand cemented in history, Petrossian needed to bring their presence into a competitive digital arena. Needing a digital marketing solution to boost e-commerce […]

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Hansen Equestrian Hansen Equestrian e-Commerce Site https://www.mayachendke.com/portfolio-posts/hansen/?utm_source=rss&utm_medium=rss&utm_campaign=hansen Wed, 15 Jul 2020 22:25:00 +0000 http://maya-chendke.local/?p=1481 The Gist Hansen Equestrian is a premium brand in the equestrian world known for thoughtful design and high-quality Canadian craftsmanship. Sarah Hansen founded it as a project for her tenth-grade entrepreneurship class. Armed with $5,000 in seed money, she began building patterns for accessories like horse blankets and saddle covers that she would be excited […]

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Marketing Strategy for an International Personal Care Brand Expansion https://www.mayachendke.com/portfolio-posts/the-man-company/?utm_source=rss&utm_medium=rss&utm_campaign=the-man-company Tue, 14 Jul 2020 22:50:00 +0000 http://maya-chendke.local/?p=1484 The Gist The Man Company has quite the fan following abroad, already well-established in India, Malaysia, and the Middle East. TMC produces a wide range of men’s grooming products for the discerning consumer that are SLS and Paraben-free and made with high-quality, cold-pressed essential oils. From beard care to shampoo to body care, TMC’s products are […]

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Leveraging Content for B2B Thought Leadership Positioning https://www.mayachendke.com/portfolio-posts/proforma-si-promotions/?utm_source=rss&utm_medium=rss&utm_campaign=proforma-si-promotions Sat, 11 Jul 2020 19:44:00 +0000 http://maya-chendke.local/?p=1625 The Gist A leading marketing resources company based in Ontario, Canada needed help with their content and social media. Particularly in the B2B space, content marketing is a critical component to a successful marketing mix. HubSpot reports B2B companies that blog generate 67% more leads per month than their non-blogging counterparts (Ceros). As prospects become […]

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Crowdfunding and Social Media | The Little Campaign That Could https://www.mayachendke.com/portfolio-posts/crowdfunding-and-social-media-the-little-campaign-that-could/?utm_source=rss&utm_medium=rss&utm_campaign=crowdfunding-and-social-media-the-little-campaign-that-could Fri, 10 Jul 2020 15:18:00 +0000 http://maya-chendke.local/?p=1633 The Gist The annual holiday donation is something that many companies participate in by gifting to a charity of choice. The end result may be positive association or recognition for their brand giving back to the community. Aside from the feel-good factor (and possibly promo gifts), the possible benefits could also include marketing assets like […]

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Building a PHL Social Media Campaign to Stand Up for Kindness https://www.mayachendke.com/portfolio-posts/day-of-kindness/?utm_source=rss&utm_medium=rss&utm_campaign=day-of-kindness Thu, 09 Jul 2020 23:24:00 +0000 http://maya-chendke.local/?p=1635 The Gist The City of Philadelphia decided to do something extra special to celebrate its 333rd birthday on October 27, 2015 – it proclaimed the day A Day of Kindness. This divine day would cap off a month of highly anticipated visits to the city by His Holiness the Pope Francis and His Holiness the […]

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How it’s Made & a Brand Revitalization https://www.mayachendke.com/portfolio-posts/how-its-made-a-brand-revitalization/?utm_source=rss&utm_medium=rss&utm_campaign=how-its-made-a-brand-revitalization Wed, 08 Jul 2020 19:50:00 +0000 http://maya-chendke.local/?p=1642 The Gist A manufacturing company was working on updating its dated appearance with a drastic rebranding and website redesign. The manufacturing and industrial space is home to established companies often out of touch with the aesthetics of branding and modern marketing. Though branding can be “forever true,” there are few brands that successfully hang on […]

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Event Marketing with Luxury Vehicles https://www.mayachendke.com/portfolio-posts/event-marketing-with-luxury-vehicles/?utm_source=rss&utm_medium=rss&utm_campaign=event-marketing-with-luxury-vehicles Tue, 07 Jul 2020 23:45:00 +0000 http://maya-chendke.local/?p=1644 The Gist The launch of a new vehicle – particularly one that has gone through a massive redesign – is a big deal to automotive junkies everywhere. The hospitality event for a major luxury vehicle launch had to balance suspense, style, and entertainment in an evening that reflected an older, upscale clientele. The Challenge Big […]

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