B2C? B2B? B2H (Business-to-Human)
Craft an irresistible, effective customer experience anchored with compassionate communication and sexy data.
There is no shortcut to creating value – and your audience knows it.
We live to help our clients to strategically and intelligently connect with their audience through meaningful, pragmatic, and elegant content and campaigns.
We live and breathe health and wellness. You’ll find us hitting the gym, om-ing along, mindfully meditating, and choosing the best naturals and organics for ourselves and our pets. We know your customer because we are your customer.
Principal, Marketing Director
Maya Chendke (often just known as “MC”) is the ultimate hybrid brain – blending creativity with analytics to carve out her unique style of creative business thinking.
With +10 years of experience across B2C and B2B, her expertise includes marketing consulting, social media, digital strategy, content marketing, and analytics. She loves working on re-brandings, website redesigns, non-traditional marketing, and bold social media campaigns. Some areas she’s worked in include: automotive, healthcare/pharma, management consulting, financial services, luxury goods, manufacturing, tech, and equine. In addition to working with brands and companies, she loves to work with individuals like athletes, health care practitioners, creatives, and consultants.
When not sketching out ideas or colour-coding, Maya spends her time rehabilitating her rescue horse or hitting the yoga mat.
Designing and building kick-ass websites
Spirit Animal: Viper
Making your money make money
Spirit Animal: Unicorn
Social Media & Content
Communicating and spreading love
Spirit Animal: Dolphin
Bringing ideas to life with style
Spirit Animal: An Appaloosa with Attitude
Administrative & Research
Studying the hows and whys through anthropology
Spirit Animal: Llama
Managing money matters
Spirit Animal: Penguin
Explore some of the exciting projects MC is part of.
Space Between Thoughts is a blog to inspire and support the digital entrepreneur. Nitty gritty truthbombs of starting, growing, and ending a business.
Meet the Anti-Agency. Maya tag teams with the top-notch talent at the Horsefly Group to manage client accounts in equine, luxury goods, and ecomm spaces. Mid-senior level professionals deliver traditional and digital marketing in a virtual office set-up.
With two manuscripts underway, Maya loves to jam on her Mac Book with a good latte by her side. She self-published her first novel, Awake but Dreaming, and learned the ropes of turning half a million words in to printed (or downloaded) results. Feel free to get in touch if you’re on the journey – she learned a lot and is thrilled to help fellow writers.
A dedicated volunteer of the hospital’s pet therapy program, Piper the cat has spent the past +6 years as part of an elite team CCOs (Chief Cuddle Officers). Surrounded by friends like Louisa the English Cocker Spaniel, Dexter the Ganaraskan, and Willie the Shetland Sheepdog, these pet therapy animals bring a lot of love to the kids at Holland Bloorview. Maya has clocked over 400 hours volunteering here.
A personal note from Maya: This business journey began as more and more people got introduced or referred to me seeking advice about how to market themselves, their projects and businesses. The challenge of finding affordable and trustworthy marketing seemed unreal – egregious estimates, nightmare freelancers, plain ol’ bad advice. So, I found myself lending a hand (or an ear) to friends and friends-of-friends. I get real fired up when I hear about some of these horror stories, which is why I am passionate about fostering a culture of transparency with my team. You’ve spent your time being really, really good at offering your unique value to the world, let me help you with what I’m really, really good at.
Maya is someone I trust as a solid advisor to my business line. She always had my back and is solutions-focused to swiftly “get it done.” Her quick thinking and determination helped us achieve great change and her creativity raises the bar. I could hand off projects to her with full confidence she would take them across the finish line, and know she is advising me on the best approach along the way.
“Passion, creativity, care, and genuine excitement for her work are all ways I would describe the experience of working with Maya. She has demonstrated a genuine interest for our business. A prime example of this is her leadership in creating an "Inspiration Folder" for us to brainstorm ideas and keep up with industry trends. Dedicated to excellence, Maya has always fostered an open and honest dialogue and provided well thought out advice to help us reach our goals. Always thinking outside the box, Maya's creative ideas and approach are refreshing.”
“Maya is a natural when it comes to providing her clients with valuable content that is tailored to their brand and crafted to provide the greatest results. Her attention to detail, poised personality and clear communication style makes her a true pleasure to work with. ”
“Major projects like websites and communications changes require a lot of patience and persistence. Maya was a great asset to me during a major website redesign and re-branding (and all that entails); her dedication to capturing detail and building working relationships was what moved project status. She genuinely cares to make a difference and work collaboratively, and all her advice and feedback is transparent and thoughtful.”
“I had the pleasure of working with Maya on the Give a Latte Campaign in support of Autism Ontario. Maya spearheaded this extremely successful crowd-funding campaign utilizing her extensive strategic marketing skills and her social media prowess. Thanks to Maya’s project management skills, this campaign more than tripled its initial goal and will make a difference in the lives of adults living on the autism spectrum. I would highly recommend Maya for all things digital marketing!”